Academic Project
Cohesive Branding for Nourish Candy
Duration
Ongoing
Tools
Figma, Photoshop
Role
Design Director
Context
Nourish Candy is a social enterprise transforming cosmetically imperfect fruits into high-protein, fibre-rich gummies, tackling food waste while promoting healthy snacking. Guided by pillars of sustainability, functionality, and flavour, the brand strives to redefine guilt-free snacking while supporting a healthier planet
My Role
I led the complete visual development of Nourish Protein Candies Brand — from package design to art direction and content creation, forming a cohesive branding. I collaborated closely with the project manager to define the brand vision, presenting colour palettes and font pairings that ultimately shaped the final packaging design.
This project is currently under production
Coming Soon...